We build connections
to light up your business.
Let’s shine together!

About us

Hello, we are Plakton, a team that generates connections to create or activate brands to improve interaction between organizations and their target audiences and help business growth

We understand brands as the visible part of an organization’s business strategy and as a point of connection between organizations and their target audiences. With a flexible, liquid and multidisciplinary team and an open, simple and collaborative process, we connect people and accompany organizations in the creation and activation of meaningful brands and in the implementation of growth strategies.

Services

We support you in the creation or improvement of the brand universe through branding and we help you in the implementation of measurable tactical actions across all touchpoints to make your business evolve

We accompany companies and organizations in the process of creation of brands. After a serious analysis that includes the company current situation, it’s targets and audiences and the competitive environment, we present actionable recommendations and a road map to develop or improve the brand.

 

· Brand platform, territories and essence

· Brand positioning

· Brand architecture

We define the verbal and visual expressions of your brand that will work consistently to create an imaginary of the brand in the consumer mind. We pay attention in the design of all touch points to make sure they are on brand.

 

· Naming and verbal identity

· Corporate identity

· Business stationery

· Brand books & manuals

· Editorial design

· Digital design

We conceptualize and design action, communication, and activation plans to get your message across to your target audience. Thanks to our “phygital” approach, we build omnichannel brand experiences that help grow the business.

 

· Brand touchpoints audit and recommendations

· Digital strategy

· Strategic media plan

· Social media organic and paid strategy

· Branded content strategy

· Physical activations and events

· Retail environments and pop up stores

· Websites, microsites and digital activations

· Brand or product launch plans

In addition to the usual processes we lead from Plakton, we can participate in projects to complement existing teams and bring our external vision. We can also look for specialized professionals to complement the teams.

We accompany companies and organizations in the process of creation of brands. After a serious analysis that includes the company current situation, it’s targets and audiences and the competitive environment, we present actionable recommendations and a road map to develop or improve the brand.

 

· Brand platform, territories and essence

· Brand positioning

· Brand architecture

We define the verbal and visual expressions of your brand that will work consistently to create an imaginary of the brand in the consumer mind. We pay attention in the design of all touch points to make sure they are on brand.

 

· Naming and verbal identity

· Corporate identity

· Business stationery

· Brand books & manuals

· Editorial design

· Digital design

We conceptualize and design action, communication, and activation plans to get your message across to your target audience. Thanks to our “phygital” approach, we build omnichannel brand experiences that help grow the business.

 

· Brand touchpoints audit and recommendations

· Digital strategy

· Strategic media plan

· Social media organic and paid strategy

· Branded content strategy

· Physical activations and events

· Retail environments and pop up stores

· Websites, microsites and digital activations

· Brand or product launch plans

In addition to the usual processes we lead from Plakton, we can participate in projects to complement existing teams and bring our external vision. We can also look for specialized professionals to complement the teams.

Featured Project:
Complete rebranding for TALKUAL

See project

Foundations

Knowledge about the business and creative world

We combine our business background with the experience in managing creative teams and projects. We understand both languages and align teams to achieve the goals of any project.

Collaborative and flexible ecosystem

We believe in multidisciplinarity and collaboration and we have an ecosystem of professionals and companies that we can incorporate into projects to create multidisciplinary and flexible teams.

“Phygital” approach to all projects

We live in a world that combines digital and physical aspects. We approach the projects from an omnichannel approach and with a broad perspective so we can respond to very diverse needs.

Long term personal implication

We make strong efforts to build a good relationship with all the people involved: clients, collaborators… We try to be honest, transparent and build long-term relationships by getting directly and specifically involved in each project

Let’s shine together!

Want to see more projects?

Get in touch

Let’s make something together!

Get in touch through this contact form or contact us to the following details:

hello@plakton.pro
+34 650 38 86 24