Vitamin Greens
An adventure to Mars,
helping you on Earth

Graphic System

With the objective to become attractive to a modern and conscious audience, we’ve developed an informative but fresh and teenish corporate identity with some touches of activism and humor.

The brand expression uses eye-catchy vibrant colors and big fonts to accompany the serious messages and footage and tells it’s story in a graphic novel format using vignettes and stickers.

Explanatory video

As there was a requirement for an in-depth explanatory video, we’ve leveraged all the information and technical notes into an end-user language script and developed the whole concept and execution for it.

Additional brand touch points

Although they are still in beta phase, we’ve outlined the key touch points such as contents for social media, advertising examples and website.